As the red clay of Roland-Garros readies for another fortnight of world-class tennis, one name remains synonymous with the tournament’s enduring elegance and precision: Rolex. Since becoming the Premium Partner and Official Timekeeper in 2019, Rolex has not merely kept time at Roland-Garros—it has become an integral part of its identity.
This year, the synergy between Rolex and Roland-Garros is more palpable than ever. The brand's iconic green and gold insignia graces the courts, while its meticulously crafted timepieces ensure every second of play is measured with unparalleled accuracy. But beyond the visible, Rolex's commitment runs deeper, echoing the tournament's values of excellence, tradition, and the relentless pursuit of perfection.
Rolex's association with tennis spans over four decades, supporting not just tournaments but also the athletes who define them. In 2025, Rolex Testimonees Iga Świątek and Carlos Alcaraz return to defend their titles, embodying the brand's ethos of determination and grace under pressure. Świątek, with her poised dominance, and Alcaraz, the youngest player to clinch Grand Slam titles across all surfaces, exemplify the blend of youthful vigor and seasoned excellence that Rolex champions .
The partnership's impact extends beyond the court. Rolex's involvement has coincided with significant enhancements to the Roland-Garros complex, including the modernization of Court Philippe-Chatrier and the introduction of night sessions, enriching the spectator experience .
In a world where luxury brands seek authentic connections with their audiences, Rolex's role at Roland-Garros stands as a testament to a partnership built on shared values and mutual respect. As the 2025 tournament unfolds, the collaboration between Rolex and Roland-Garros continues to set the gold standard for elegance in sport.