CHOPARD, aenowned jewellery watch specialist, has combined skills and experience with Sir Elton John’s innate sense of extravagance.

Featuring black, brown or pink crocodile leather straps, the new Elton John Watch Collection models boast a myriad of the precious gems of which Sir Elton John himself is so famously fond. Playful diamonds appear either alone or harmoniously combined with sapphires, rubies and emeralds, or even colourful yellow, pink or black diamonds. The dial comes either in a tone matching the gems set around it or in a white or grey-rosé mother-of-pearl version.

For those preferring simplicity, the case and dial also come in plain white or rose gold variations.

The Elton John designed chronograph also has impressive technical abilities thanks to the self-winding movement, and comes in limited and numbered series.

Created to benefit the Elton John AIDS Foundation, a percentage of the profits from the sale of Elton John watches will be donated to the fight against AIDS.