Bvlgari “Serpenti: 75 Years of Infinite Tales" makes finale in Beijing | SENATUS

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Bvlgari “Serpenti: 75 Years of Infinite Tales" makes finale in Beijing

19 July 2024

Since its 75th anniversary last year, Bvlgari’s artistic initiative Serpenti Factory and its traveling exhibition, “Serpenti: 75 Years of Infinite Tales,” has captivated audiences the world over.

Now, the immersive experience comes to an extraordinary close in Beijing, presenting the latest metamorphosis of our Maison’s iconic emblem, brought to life by celebrated artists from China and beyond.  

Watches & Jewelry

Bvlgari breathes new life into its history with the Vimini jewelry from the Bvlgari Eternal collection

Watches & Jewelry

Zhang Linghe becomes the new face of Bvlgari elegance

Watches & Jewelry

Zenith embraces a bold monochromatic vision with the black ceramic DEFY Skyline Chronograph #LVMHWatchWeek2026

Watches & Jewelry

Chow Tai Fook reveals the blessings for every generation campaign featuring global brand ambassador Yang Yang #YearoftheHorse

Watches & Jewelry

The avant-garde future of timekeeping arrives with the Bell & Ross BR-X3 Black Titanium

Watches & Jewelry

Zenith finds its poetic peak in the rose gold DEFY Skyline Tourbillon

Watches & Jewelry

Sincere Fine Watches and Fabergé unveil a breathtaking masterpiece for a grand anniversary

Watches & Jewelry

The Hublot x Samuel Ross Big Bang Unico SR_A is a wearable industrial machine #LVMHWatchWeek2026

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