BMW Joy - Asia's First Interactive 3D Building Projection

The two towers at Suntec City in Singapore was transformed into an amazing canvas for projected 3D display by BMW, supplementing the German marque's longstanding "Ultimate Driving Machine" slogan with the company's new "Joy" campaign.

This is Asia's 1st Interactive 3D Building Projection.

ASIA'S PREMIER LUXURY & LIFESTYLE MAGAZINE

SENATUS.NET

BMW Joy - Asia's First Interactive 3D Building Projection

Newest Videos

The legendary ascent of the Roger Dubuis Knights of the Round Table collection

The legacy of a visionary with the Roger Dubuis Hommage La Placide

The celestial allure of the Glashütte Original Serenade Luna

Videos from Dining & Travel

Disney and Swarovski celebrate twenty years of brilliance at Selfridges

Las Vegas Sands breaks ground on an $8 billion Singapore landmark Marina Bay Sands

Louis Vuitton unveils "Visionary Journeys" in Osaka, a captivating ode to heritage and Japanese dialogue

Articles from Dining & Travel

Why the Imperial Hotel’s first new opening in 30 years is the ultimate Gion sanctuary in Kyoto

The Constellation of Cocktails returns: Capella Bangkok and Capella Singapore unite for a stellar mixology experience

Dom Pérignon and Takashi Murakami unite for a kaleidoscopic creative chapter - pop-up at Maison Garden and gastronomic encounters with Dom Pérignon Society chefs

Photo Albums from Dining & Travel

Bvlgari Hotels & Resorts unveil a new resort and private mansions project in Abu Dhabi, set to open in 2030.

Château Galoupet debuts its brand home, a sensorial ode to Provençal elegance and sustainability

Belmond launches the Britannic Explorer, a new era of luxury rail travel through England and Wales

Luxury

on the web

Kering sales slump as crisis deepens at Gucci

Opinion: China’s luxury shift is a wake-up call for brands | Jing Daily

Prada shows how to win in a luxury slow down

ASIA'S PREMIER LUXURY & LIFESTYLE MAGAZINE

SENATUS.NET

BMW Joy - Asia's First Interactive 3D Building Projection

Newest Videos

The legendary ascent of the Roger Dubuis Knights of the Round Table collection

The legacy of a visionary with the Roger Dubuis Hommage La Placide

The celestial allure of the Glashütte Original Serenade Luna

Videos from Dining & Travel

Disney and Swarovski celebrate twenty years of brilliance at Selfridges

Las Vegas Sands breaks ground on an $8 billion Singapore landmark Marina Bay Sands

Louis Vuitton unveils "Visionary Journeys" in Osaka, a captivating ode to heritage and Japanese dialogue

Articles from Dining & Travel

Why the Imperial Hotel’s first new opening in 30 years is the ultimate Gion sanctuary in Kyoto

The Constellation of Cocktails returns: Capella Bangkok and Capella Singapore unite for a stellar mixology experience

Dom Pérignon and Takashi Murakami unite for a kaleidoscopic creative chapter - pop-up at Maison Garden and gastronomic encounters with Dom Pérignon Society chefs

Photo Albums from Dining & Travel

Bvlgari Hotels & Resorts unveil a new resort and private mansions project in Abu Dhabi, set to open in 2030.

Château Galoupet debuts its brand home, a sensorial ode to Provençal elegance and sustainability

Belmond launches the Britannic Explorer, a new era of luxury rail travel through England and Wales

Luxury on the web

Kering sales slump as crisis deepens at Gucci

Opinion: China’s luxury shift is a wake-up call for brands | Jing Daily

Prada shows how to win in a luxury slow down

Luxury

on the web