Valentino has opened its boutique located inside The Shoppes at Marina Bay Sands in Singapore. The newly renovated boutique, which is over 270 square meters, marks an important step in the development of Valentino’s worldwide retail network expansion featuring the new store concept.
The new Valentino store concept originates from a rethink of the brand’s relationship with its clients, which becomes the central focus of the design story and sets the tone for a client journey inspired by Italian hospitality, devised as a ritual guided by the store team through the spaces. The store becomes a new home for the brand and an intimate place to welcome its clients, placing human connections at the heart of Valentino, celebrating the Maison’s iconic codes and its Italian heritage.
The new opening represents the Maison’s identity as Maison de Couture, through interior design coinciding with the brand’s artisanal approach and aesthetic. Floors are composed with a combination of Botticino and Sahara Noir green onix marbles representing iconic geometric motifs and black timber floor contribute to the sense of warmth, elegance, and discreet luxury.
The boutique imbued with an eclectic material palette and details inspired by Roman buildings, offers an intimate shopping experience and distinctive service in a more comfortable environment.
The Valentino Women’s RTW and Men’s RTW collections, Valentino Garavani accessories, eyewear and fragrances are showcased through a discreet setup featuring unexpected design details.
