By Kien Lee
In a move that seamlessly blends the worlds of luxury and artistry, Rolex has unveiled its latest collaboration with none other than Hollywood icon Leonardo DiCaprio. The Swiss watchmaker, renowned for its timeless elegance and precision of it's iconic timepieces, has subtly included the Oscar-winning actor as its newest Testimonee in a celebratory reel entitled Reach for the Crown, celebrating Rolex Testimonees achieving the epitome of their careers with an Oscar win. These include Martin Scorsese, James Cameron, Kathryn Bigelow, Alejandro Iñárritu and now, Leonardo DiCaprio who won Best Actor in The Revenant (2016) directed by fellow Testimonee Iñárritu (seen in picture above)
The partnership between the Academy Awards and Rolex underscores the latter's unwavering commitment to the filmmaking arts, a realm where DiCaprio has long reigned as one of its most celebrated figures.
As the world eagerly anticipates the 97th Oscars®, set to take place on 2 March 2025 at the iconic Dolby® Theatre at Ovation Hollywood, DiCaprio’s inclusion in the Rolex family feels like a natural fit. The actor, whose career spans over three decades, has become synonymous with cinematic excellence, earning a staggering six Academy Award nominations and securing his place in Hollywood history with a Best Actor win for his harrowing performance in The Revenant (2016).
His filmography reads like a masterclass in acting, from his breakout role in What’s Eating Gilbert Grape (1993), which earned him his first Oscar nomination at just 19, to his unforgettable turns in Titanic (1997), The Aviator (2004), The Wolf of Wall Street (2013), and Once Upon a Time in Hollywood (2019).
The Oscars®, broadcast in over 200 territories, remain the pinnacle of global cinematic achievement, honoring the artistry and innovation of filmmakers across disciplines — from directing and screenwriting to cinematography, sound design, and visual effects.
For DiCaprio, whose career has been defined by a relentless pursuit of excellence, the Oscars represent not just recognition but a testament to the power of storytelling. His collaborations with visionary directors like Martin Scorsese, Quentin Tarantino, and Christopher Nolan have cemented his status as a true artist, one who consistently pushes boundaries and challenges himself with every role.
Rolex’s tribute to the filmmaking arts aligns perfectly with DiCaprio’s own ethos. Known for his dedication to his craft and his passion for environmental and social causes, DiCaprio embodies the values of innovation, tenacity, and conviction that Rolex celebrates.
As the world tunes in to the 97th Oscars®, the partnership between Rolex and DiCaprio serves as a reminder of the enduring magic of cinema—a magic that continues to inspire, captivate, and unite us all.
With the golden statuette symbolizing the ultimate recognition of cinematic achievement, DiCaprio’s journey from young talent to Hollywood legend is a testament to the power of perseverance and artistry. And as Rolex continues to champion the filmmaking community, there’s no doubt that DiCaprio’s star will shine even brighter in this new chapter of his illustrious career.
