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Prada Real Fantasies Spring Summer 2012
By SENATUS News 
| 9 June 2012
| 9 June 2012
For the Prada Spring Summer 2012 lookbook "Real Fantasies", the brand explores the nostalgia of hot rodding, golfing, picnicking, the space race, and other wholesome past times. Told through a sequence of 100% handmade collages -- in continuing the tradition of handcraftsmanship, "Real Fantasies" is a palimpsest of photography, graphics and text that pulls the reader into a realm of hyper reality.
The production and art direction is by Ippolito Pestellini Laparelli and Fausto Fantinuoli. Artwork is by Jeroen Koolhaas and Lok Jansen with photography by Phil Meech. Video Direction is by James Lima and the music is by Frédéric Sanchez. Executive producing is by Max Brun from Hi! Production and editing is by Brian Vincent Durkin.
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