Chaumet’s brand ambassador Cha Eun Woo captivates in new brand visuals, donning jewellery from the Bee My Love collection. The South Korean multi-hyphenate sports effortless neutral tones in the newly released photos and video, perfectly complemented with Chaumet’s universal but distinctive honeycomb motifs.

Representing life’s joyful moments, the Bee My Love collection draws inspiration from nature, embodying the laughter and lightness that we cherish. The bee and honeycomb motifs continue to be reimagined to create a symbolic and enchanting garden within the collection. Its liveliness and versatility make Bee My Love the essential accessory for any outfit, effortlessly enhancing any look. Each piece as creative as they are contemporary, the collection embraces mirror-polished honeycombs that echo the sun’s radiance and brilliant-cut diamonds that sparkle from every angle.

Buzzing with charm and elegance, Cha Eun Woo pairs necklaces, bracelets, rings, and ear cuffs from the Maison’s signature collection, which invites its wearer to experiment with endless styling possibilities with its stackable designs. The latest visuals celebrate a vibrant moment in life, showcasing dynamic poses and movement that highlight the beauty of each piece. Bathed in the warm hues of golden hour and natural light, the images evoke the carefree essence of summer.