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Burberry Prorsum Spring Summer 2014 | London Collections: Men
By Men's Journal Online 
| 19 June 2013
| 19 June 2013
The menswear show of Burberry Prorsum returned to London, home to its inspiration and creativity. Fusing menswear innovation with over 150 years of British craftsmanship, the new Spring/Summer 2014 collection entitled 'Writers and Painters' was showcased live from Kensington Gardens.
In attendance were Wimbledon Champion Serena Williams, Douglas Booth, David Furnish and Suki Waterhouse.
Burberry's touchstone trench was only lightly referenced in an opening look khaki coat made of featherlight cashmere jersey. There were sailing souwesters, patch pocketed artists coats, flashes of gingham and floral print and loose necked hoodies in lustrous materials. Instead of big studded statement bags there were paper-soft leather duffles slung by leather cord over the models' shoulders. The strongest coup de theatre in this thoughtful collection was provided by zingy colour used sparingly.
Burberry Creative Director Christopher Bailey added: "I wanted it to be joyous with a lot of colour. But if you break it down it's easy colour; a neutral base with either a bit of colour in your shirt or your shoes or your glasses or your bags. I hope it was something that felt very wearable."
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