The North Face returns to the Singapore retail scene | SENATUS



The North Face returns to the Singapore retail scene

13 May 2024

By Tricia Oliviera

The North Face makes a grand return to the Singapore retail scene, courtesy of one of the Middle East’s leading family-owned conglomerates, the GMG. The store located at VivoCity is the company's first The North Face store in Southeast Asia.

The innovative concept store with a retail space over 2,445 square feet features both the Summit Series and Urban Exploration collections, along with the highest range of performance products.

This store in Singapore is the first of its kind, showcasing products from all three ranges of The North Face – Performance, Performance-Inspired and Urban Exploration. This curated range ensures that customers are equipped for any expedition, whether conquering mountain peaks or navigating city streets. From technical gear designed for extreme outdoor pursuits to stylish urban apparel suitable for everyday wear, The North Face caters to adventures and city dwellers alike.

The Summit Series Corner stands as a unique offering from The North Face, representing the highest level of innovation. It marks a significant milestone as the first of its kind available in markets beyond Mainland China. This collection embodies the essence of exploration. Through rigorous testing by athletes and proven success in expeditions, the Summit Series guarantees top-tier performance. Designed to push climbers, trail runners, and snow athletes to their fullest potential and beyond, it epitomises the spirit of adventure and achievement.

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