On Pedder has unveiled an in-store exhibition from now till the October 19th, 2012 at the Scotts Square boutique as part of a creative tour spanning multiple On Pedder venues at various countries.
The "EXHIBITIONIST: Pedderzine Uncatalogued" mini exhibition which is titled after their latest issue of the Pedderzine for Autumn Winter 2012, is a celebration of the 10 previous issues with the 11th edition of the Pedderzine Exhibitionist being an exploration of the creative world of On Pedder and its seasonal edits over the past five years.
Exhibitionist invites the viewer through a highly curated succinct collection of the most captivating images and scenes from the publication’s archives many of which were produced by Singaporean artistic director Theseus Chan.
Hong Kong’s fantastic power-duo video artists – Yamanyamo has also explored the magazine’s conceptual roots through an innovative new media artwork. In additional to the exhibition, special limited edition tote bag designed for the occasion will be for sale exclusively at all On Pedder stores.