Perform or Perish! – Henry Mason, Head of Research & Analysis, Trendwatching.com | Henry Mason, Head of Research & Analysis at trendwatching.com, will show how social media is giving consumers new ways of getting what they’ve always wanted: the best of the best; and why success in a social world will ultimately come down to one thing: truly superior performance. Time to perform or perish!

Social News and the Changing Habits of Consumption – Alan Soon, Managing Editor and Head of Audience, Yahoo! Southeast Asia | Alan Soon is Managing Editor and Head of Audience for Yahoo! Southeast Asia and is responsible for the overall editorial integrity of five key markets across the region. He has over 15 years of senior journalistic experience across various media channels such as radio, TV, newswires, and magazines. Prior to Yahoo!, Alan was a Senior Producer at CNBC in Singapore. He has also held prominent positions in major media agencies around the Asia Pacific, including Star TV in Hong Kong, as well as Bloomberg and Kyodo News in Tokyo.