"Live Young" Advertising Campaign by Evian | SENATUS

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"Live Young" Advertising Campaign by Evian
By SENATUS Magazine | 7 July 2011

Two years after the worldwide success of its "Roller Babies" clip, Evian has come up with a brand new baby: a "Live Young" campaign. The bottled water company has reasserted its vision of youth as a positive, universal value that each person shares. In it, the light, refreshing spirit of 'Live Young' shines through a series of portraits, showing that youth is not just a question of age, but more importantly, a state of mind.

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