To celebrate the re-opening of its historical store and the 130th Anniversary, Bulgari gifted the City of Rome 1.5 million Euros to renovate the most prestigious of backdrops and Rome’s iconic monument, the Spanish Steps. After the traditional ribbon cutting ceremony in the presence of Ignazio Marino, Mayor of Rome, and Bulgari’s ambassadress Carla Bruni-Sarkozy, guests were welcomed into the splendid new store by Paolo Bulgari, Nicola Bulgari and Jean-Christophe Babin – Chairman, Vice-Chairman and CEO of the Bulgari Group.
There they were met by a magnificent selection of exclusive creations all specially designed for the occasion, including the Ultimate Temptation necklace, featuring over 60 carats of fancy-shaped diamonds and a 12.16 carats drop.
The guests then strolled to the Spanish Steps under the eyes of journalists from international media, photographers capturing portraits of royalty, some of the most famous stars from the world of entertainment, and other people of international fame.
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